‘I Heart Gallery’
nepchin: “Hi, nice to speak with ‘I Heart Gallery‘ today.”
M. Sunflower : “Thank you, I’m looking forward to sharing the I Heart Gallery story with your lovely members!”
nepchin: “The ‘I Heart Gallery‘, what kind of gallery is it?”
M. Sunflower : “‘I Heart Gallery‘ is an eclectic variety of art, craft, vintage and curated kitsch. We’re a roving retail shop selling a heady mix of handmade jewellery, homewares, custom made gifts, clothing, artworks, vintage collectibles, rockabilly pinup style clothing and more! It’s a Smaug-esque treasure hoarde!
Sometimes we’re also an art gallery and events hub, having put on events in the past such as Off The Wall, a light graffiti exhibition for Fringe Festival Sydney, and various popup market and popup cinema nights.
We started out as a market stall and Etsy store, which led to opening a retail shopfront in Newtown. Then we decided to head down the south coast to Ulladulla where we had a popup shop in Rowen’s Arcade, which we used as 1/3 shop, 1/3 art/photography/film studio and 1/3 music recording studio. At any given time we had an artist painting artworks and book illustrations in the corner, a photographer using her photo studio, a dye sublimator making custom print gifts, a film and app maker working on what he’d been filming in the studio, an author working on his books, a crafter sewing or making various crafty things like jewellery, pillows or embroideries, and a musician either teaching students or recording music for albums, apps and various other media.
We’ve just ‘popped down’ the popup shop (so to speak), so now we’re back to doing market stalls and selling online again. Phew! I Heart Gallery is never boring!”
nepchin: “Are the art pieces all hand crafted? I mean what kind style does the gallery like to work with?”
M. Sunflower : “The majority of our wares are hand crafted, either by me, my friends, or artists in the local community. We also find vintage collectibles and treasures, and curate new stock that fits in with our weird and wonderful aesthetic.
Our style is wild and all encompassing. From rockabilly to kawaii to punk to girly to pinup to family oriented to just plain weird. We’re colourful, we’re kooky & we’re fully customisable – we can print your own photos and artworks onto various products such as: tshirts, gloves, bibs, neckties, tote bags, wallets, phone covers, tablet covers, laptop covers, mousepads, messenger bags, pencil cases, pancil caddies, mugs, beer steins, stubby holders, drink bottles, all sorts of jewellery and badges, magnets, jewellery boxes, tiles, tin signs, cushions, rock slates, doilies, plates, plaques, placemats, oven mitts, compact mirrors, puzzles, porcelain ornaments, piggy banks, coasters and more. What a mouthful!”